VS MONO take a participatory approach to design and have for the past decade - prior to the brands own existence - set out to challenge British tailoring with a current personalised artistic alternative. As part of our commitment to establishing a serious contemporary brand, we want to support you every step of the way when making important clothing AND design choices. And this team has significant experience.
PLACE IN DESIGN
As an influential brand we produce almost every conceivable type of clothing; from deconstructed casuals to all-season travel capsule wear supported by concept custom pieces for the avant garde.
The company was conceived as an ad hoc platform to promote personalised clothing and more recently concept wear installations. The studio employ creative from the British Olympics Team, the home of Alfred Dunhill and from Savile Row to constitute a prolific design team.
ORIGINAL + INDIVIDUAL
Utilising unseen and experimental fabrics and high-tech textile printing techniques VS MONO [i] guarantee no two designs are ever repeated - making the subject all the more present, and [ii] are the only British brand to hold the new C-MTM design warrant.
'We do not place an individual on a pedestal but instead invite them to contribute in the creative process, to share the experience and take ownership'.
ART IN MODULAR SYNTHESIS
VS MONO subversively apply a left field theory in clothing design citing analogue synthesis as an appealing aesthetic opposed to fashion. The relationship between both disciplines is surprisingly intrinsic :
'Within each format not one single element has complete control; design is completely arbitrary and subject to unlimited possibilities. As a brand we embrace computational craftsmanship but actively encourage experimentation'.